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Program at a Glance

Program Status: Active
Strategic Initiative: Digital Health
Priority Area(s): Chronic disease management and prevention.


Program Status: Active
Alberta-based: No
Organization Type: Academic Institutions & Researchers
Multi-National Enterprise
Small to Medium Enterprise


The Disrupting Benefits Challenge with Alberta Blue Cross® is a competition-based program open to Canadian digital health technology solution providers that have the potential to support the prevention and management of chronic disease. Selected technology solution providers will have the opportunity to pilot their digital health solutions for up to 24-months with select Alberta Blue Cross® Plan Sponsors to validate their unique and ground-breaking technologies while addressing the growing health and wellness needs of all Albertans which also enhances the reach and credibility of a technology solution provider in the market. Technology solutions will be evaluated based on pilot project outcomes and may be adopted and expanded to additional Alberta Blue Cross® Plan Sponsors.


Plan Sponsor #1

How might we address chronic conditions for our workforce and their families by changing or sustaining their wellness micro-habits, so they aspire to achieve their peak health and wellbeing?

Plan Sponsor #2

How might we address rising rates of cardiovascular risks among our workforce by empowering them to make positive health changes to improve cardiovascular health?

Plan Sponsor #3

How might we address obesity and weight related illnesses by shifting lifestyle management behaviours including readiness to change at the individual and organizational level?


Up to $200,000 CAD per project.
Term: Up to 24 months

Key Dates

Refer to the Disrupting Benefits Challenge Program Guide Appendix for more detailed information regarding key dates.


Applicant Eligibility

The technology solution provider (TSP) must:

  • Have the potential to address a challenge with their digital health technology,
  • The technology meets a minimum Technology Readiness Level 7 requirements,
  • Offer a digital health solution(s) that can be formulated into an implementation study leading to the development and evaluation of an innovative care model,
  • The ideal digital health solution is supported by strong evidence of effectiveness and end-user satisfaction, and
  • Comply with privacy, security and accessibility requirements as determined by Alberta Blue Cross®:
    • All user data must reside in Canada (including backup data).
    • Solution conforms to WCAG Level AA 2.1.
    • Cyber security technical safeguards in place.
    • Regular vulnerability testing performed.

For detailed eligibility criteria, please refer to the Disrupting Benefits Challenge Program Guide Appendix.

Project Eligibility

To qualify for funding, all Projects must:

  • Align with the objectives of the Digital4Health Program;
  • Align to and address a challenge statement as posted by Alberta Innovates and Alberta Blue Cross®;
  • Have the potential to support the development of novel, technology-enabled care models;
  • Implement and pilot digital health technology that meets at a minimum TRL level 7 requirements;
  • Include key measurable milestones with deliverables, stepped with critical “go / no-go” decision points;
  • Include a clear plan to evaluate project success (Health, economic and feasibility evaluation);
  • Include a clear and compelling path to sustainable implementation post-project;
  • Be completed within the 24-month term;
  • Submit to other criteria that Alberta Innovates may develop from time-to-time.

How To Apply

  1. Complete and submit the Letter of Intent (LOI) form
  2. The LOI will be reviewed to determine program eligibility and challenge fit.
  3. High potential TSPs will be invited to pitch their technology solutions to Alberta Blue Cross® Plan Sponsors.
  4. Successful TSPs will be invited to proceed to co-create a Full Proposal with Alberta Blue Cross® Plan Sponsor(s).

Evaluation Process

All applications are reviewed and evaluated to determine fit with the Disrupting Benefits Challenge objectives and intended outcomes. Alberta Innovates’ staff and external expert reviewers are engaged to evaluate applications.

For more information, see the program guide.

Nancy Walter

Senior Business Partner, Health System Transformation

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